Wildcraft is an outdoor nature based company owned and ran by Phil Macari. They offer Earth Education, Forest School, Bushcrafts and Nature Conservation.
Phil wanted his website to stand out above other similar companies and was adamant he didn’t want a ‘twee’ or ‘childlike’ brand/design (his words!) The site was to appeal to corporations and charities as well as parents .
The primary goal of this site is to provide valuable information about Wildcraft and what they offer. It also needed to link up to Phils booking application to enable visitors to book courses direct.
I was lucky to be able to work with Amy over at Whiteacres Design, who provided the logo, branding and illustrations. The illustrations really took this design to another level!
The site is fully responsive across other devices such as tablets and mobile phones.